public relations

3 Lessons Learned from a “Superhero” Who Isn’t So Super

Attorney Jordan Margolis thought he’d come up with a great gimmick that would help his reputation, but it ended up becoming a sad joke when he got into serious trouble.  Steve Schmadeke described in the Chicago Tribune how Margolis created a book about a comic superhero called “Excuseman.” He even donned a cape to look like…

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10 Ways You Can Celebrate the Pro-Life Movement’s First Legislative Victory

In 1976, Republican Congressman Henry Hyde of Illinois successfully barred the use of federal funds to pay for abortion in most circumstances, and the 40th anniversary of the passage of the Hyde Amendment was on September 30th. Here are 5 ways that life advocacy groups can use the opportunity to build awareness about the law:

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Lawyers Measure Their Words (and Need To Also Measure Public Relations Efforts)

In the Washington Post, it was reported that social media is no longer a fad in the legal industry. The story referred to a study that found “about 40 percent [of law firms] said blogging and social networking initiatives have helped the firm land new work.” Recently, a study at the American Bar Association revealed more

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Attorneys Can Break Through a Crisis with Effective Communications

Are you ready for a crisis? Even if you think you’ve done nothing controversial, serious allegations or a lawsuit leaked to the media can put you or on the defensive. It might not matter if you are innocent, the negative publicity along the way might ruin your reputation. In one example, Lumber Liquidators went to

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Watch the News Disappear Before Your Eyes

Recently, Gene Marks wrote in Forbes about “Why The Apple Watch Debut Is Worse For Apple Than Glass Was For Google,” saying that sales are down and people haven’t found the need to use it. There’s something else about the Apple Watch that is troubling. Shortly after it debuted, the New York Times announced that it was

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