With businesses facing growing financial pressures—from covering rent and payroll to managing supply chains—it’s easy to question the current relevance of public relations agencies.
A Slow Death or Transformation? The Future of Public Relations and Legacy Media Read More »
One of the most effective ways to make this worse is to neglect a strategic approach to public relations. Here are five approaches to successfully lose trust in your law firm through public relations.
5 Ways for Attorneys to Lose Public Trust Read More »
by Tom Ciesielka Being the first to get attention is often considered a prized commodity but may not always work out well for law firms. In the Bible, when the prophet Samuel came to Jesse of Nazareth to anoint one of his sons as future king of Israel, he looked right past the first ones
Redefining Legal Branding: Strategic Differentiation from the Crowd Read More »
Attorneys are starting from behind when it comes to their image. One of the best ways to get ahead is to spend diligent, intentional time on a robust public relations strategy.
5 Public Relations Strategies for Attorneys to Earn Public Trust Read More »
Listing the First Amendment of the U.S. Constitution as a significant “first” is a farce. This is not to take away from the significance of freedom of the press or freedom of speech. I am referring to the order in which the amendments are recorded. In the book, In God We Trust: How the Supreme Court’s First
When it comes to legal cases or controversies, so many verdicts arise from the court of opinion first. Social media, broadcast media, newspapers, websites – these platforms spread information rapidly and make determinations before courts have delivered final decisions. This includes legal journals, law reviews, trade media in the legal industry, and even legal analytics
Which Is More Powerful: The Court of Public Opinion or The Court of Law? Read More »
Social media can be a liability for attorneys. Yet, many have yet to master the rules to stay out of trouble. Using social media in a legal setting is a serious issue that it is being researched. A study was conducted titled “Ensuring an Impartial Jury in the Age of Social Media” for the Duke
Liability for Lawyers on Social Media Read More »
LinkedIn is the most effective platform for business development, networking, and professional development for attorneys. According to an In-House Counsel survey, “LinkedIn leads all other social networks in professional usage and perceived credibility….” While LinkedIn may seem complicated to navigate, here are some ways to use profiles more effectively. 1 – Clean it up. Your photo should
Lawyers Should Love LinkedIn Read More »
Recently, prominent Pittsburgh defense lawyer James Ecker passed away. Usually attorneys don’t get so much media coverage, especially if they’re just known locally. However, Ecker had a long relationship with the media because of the way he communicated with reporters and how he described his high-profile clients who were accused of horrible crimes. He was
What Can Attorneys Learn from “Ground Up Cow on a Bun?” Read More »
Attorneys know that they have to be careful about what they put online, and they usually use social media sparingly, if at all. I’ve noticed that attorneys limit their social media activity to LinkedIn because they think it’s the safest. However, everyone has to be careful, no matter how professional a website might seem. One
Attorneys Make Terrible Horror Movie Directors Read More »
