Tom Ciesielka

Law Firms’ Public Relations Agencies Should Act Like eHarmony

Can you remember what a phone book looks like? Could you underline the names of the people who are worth over a million dollars? Not likely, since the wealth of each person is not listed. That’s one of the big jokes with many public relations professionals. Public relations agencies subscribe to media databases (phone books) and randomly send out generic emails

Law Firms’ Public Relations Agencies Should Act Like eHarmony Read More »

Interns BTI (Before the Internet)

Our agency just had its fourth intern finish her program with TC Public Relations. Jessica’s leaving was bittersweet. Bitter because our interns do very important work that helps the account executives get the job done and sweet because we celebrated her time here with an ice cream cake. I remember my first internship. I was

Interns BTI (Before the Internet) Read More »

True or False: Corporate Counsel is to Social Media Like Oil is to Water

I’ve been searching for something related to public relations that will transcend time and technology and I’ve FINALLY FOUND IT: lawyers’ opinions. Over the years, there has been a polite conflict between corporate public relations professionals and corporate lawyers. These two friendly adversaries debate whether t0 stay quiet verses almost absolute transparency, which the public

True or False: Corporate Counsel is to Social Media Like Oil is to Water Read More »